Watch Roy Cooper’s New TV Ad “Easier”

RALEIGH – Today, Cooper for North Carolina released the first TV ad of the campaign, “Easier.” The ad showcases Roy’s commitment to the middle class and making life better for those working hard and playing by the rules. It also highlights his promise to take on the health insurance companies, greedy corporations and DC insiders that are ripping hardworking families off as a U.S. Senator.
“Roy Cooper is running to make stuff cost less for working families in North Carolina who are being crushed by rising costs and left behind by DC insiders like Michael Whatley,” said Cooper for North Carolina campaign manager Jeff Allen. “Roy knows things shouldn’t be this hard and he’s ready to work with anyone in the Senate to take on big corporations and insurance companies and deliver lower costs for working families.”
The ad will run on broadcast television, streaming and digital platforms statewide as part of a seven-figure buy.
Read a transcript of “Easier” below.
Roy Cooper: I grew up working on this farm. Mom was a teacher, dad a small town lawyer and farmer.
Fridays were football, Sunday was church. I’m Roy Cooper – life felt easier back then.
I’m running for the Senate to make life easier today. To go after insurance companies ripping you off. To make sure you can retire with dignity. And to build an economy that finally values working people.
I approve this message because it’s time to get it done.
Roy Cooper has launched his Make Stuff Cost Less campaign to lay out his plans to lower costs for North Carolina families. From Asheville to Wilmington, Roy has hosted events to talk directly with voters all across the state and released his plans to lower the cost of food and groceries, health care, utilities, housing and child care.
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